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For grandparents born before 1980

If you were born before 1980, you lived through an experiment.

Three years of research. Everything I built. Free. Grandparent to grandparent., Eric Ritter

New · Free · 8 minutes

Take the Interactive Lead & Brain Check Now

Lead risk profile + a cognitive baseline screen — the same type of assessment that's been all over the news. One shot, instant results, no account.

⏱ Timed cognitive section 🏠 Lead risk score 📊 Instant score reveal
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No sign-up to begin. Email optional at results.
What you get

Three years of work, handed to you.

I spent three years building a system. Not a product. A system. Here’s everything, free, in your inbox, as fast as you can read it.

01

Lead Risk Assessment Quiz

Twenty questions covering home, water, hobbies, pre-1978 paint, dishes. Score yourself, and run it again for each grandchild. Heat-map of your top three risks.

02

Blood Lead Calculator

1,370 foods tested by Purity Labs with ICP-MS. Put in what you ate today. Get back how much lead, cadmium, and arsenic you ingested, and what it does.

03

Lead Framework Book (106 pages)

Learn. Examine. Abate. Detox. Live. Three years of research distilled. Yours as a PDF.

04

Risk Quiz for the Grandkids

Same quiz, reframed for a child under 6. Nursery paint. Imported toys. School water. Bottle. Sippy cup. Sunday dinner plate.

05

Clean-Calcium Supplement · early access

Calcium at mealtime blocks lead absorption in the gut. But most calcium supplements on the market are themselves contaminated with lead. I’m fixing that, you’ll be first in line.

Three years. The receipts.

160,000
Kits sold since 2019
2,165
Dishes scanned (Niton XL5 Plus)
1,370
Foods tested at Purity Labs
106
Pages in the Framework book
The frame that changes everything

Two kinds of lead. Two different defenses.

Most people get this wrong. Here’s the distinction I wish someone had drawn for me three years ago.

Background burden

What you eat every day.

Jar of baby food. Bag of chips. Toothpaste. Tap water. Low and slow. You can’t get to zero, but you can get dramatically lower with data. Handled by the Blood Lead Calculator.

Environmental spike

What’s in your environment.

The plate. The pipe. The paint. The radiator. The crystal. The heirloom. This is where bodies actually get poisoned. A single source can spike a blood lead level faster than a year of diet. Handled by FluoroSpec.

“Daily consumption you can’t eliminate, but you can minimize. Environmental lead you can eliminate. I built the tools for both.”

, Eric Ritter, from the Lead Framework

Optional

Or, if you want, grab the kit.

Everything above is free. The kit is for the people who, after reading the Framework, decide they want to walk around their kitchen with a drop bottle this weekend.

Double of everything

$75

Two drip bottles, two UV flashlights, two spray bottles of reagent. One for your kitchen. One for the grandkids’ mom. No upsell ladder, this is the whole kit.

See the kit →